Tuesday, September 18, 2012

Shhh... It's a secret sale





Most companies work with e-mail marketing and have found it difficult to get attention from their customers. Many reasons are behind this problem. Users can easily delete an e-mail, don't have to receive the message with mandatory unsubscribe options, have systems that sort through the unwanted e-mails and throws it in the junk file or just lack the visual appeal to the customer.

The secret sale is a creative way to engage the customer who is curious to know how much of a discount it will get or what items will be on sale for that store. Any marketing strategy that moves the customer to visit the website is already successful.

I have seen many children's stores do secret sales and I'm always intrigued by them. How about you?




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